You will develop an idea of your own for a new commercial product or service relevant to your degree course. You will then develop this idea into a proposal with the sections set out below. • The proposal will consist of the following elements: a justification of the need for your product/service; an explanation of the scientific rationale behind the product/service design; the design of an experiment to test your product/service and an appreciation for ethics, health and safety in the design of the experiment or implementation of the product/service; a reference section. A suggested structure is set out below.